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  • Riley Trotter

10 Business Email Phrases to Stop (& Start) Using With Clients



Emails now seem to be the preferred method of communication now that most people are so busy with their day-to-day activities.


I am sure most of us get at least 20-30 emails a day on the lite side, and some with receiving up to a hundred. We have seen the good, the bad, and the ugly. Writing can be taken differently than voice discussion, it also can be the difference between a good email and a bad one.


Let's go over some phrases to stop and start using email communication.



The Don'ts


  1. "Sorry to bother you"

  2. "Let's touch base"

  3. "To be honest with you ... "

  4. "You should ... "

  5. "No problem"

  6. "I'll try ... "

  7. "The problem is ... "

  8. "I completely understand how you feel"

  9. "As I mentioned before ... "

  10. "Checking in"


The problem with these phrases is that you are starting the conversation with conflict. “Sorry to bother you” and “I'll try” are not strong ways to control the conversation and your ground. When working with clients, it is your job to establish your purpose and the actions. Some clients will be good and easy to work with, while others will not. The easy ones aren't the ones we have this walking discussion about. It's the hard ones. So make sure to use strong phrases when talking with clients so you and the client both know the expectations and stance of the email.



The Do’s


  1. Thanks for...

  2. Please feel welcomed...

  3. I hope all is well.

  4. I would appreciate your help.

  5. Looking forward to hearing from you.

  6. My apologies for…

  7. I understand 'x' has caused 'y'...

  8. I wanted to update you…

  9. I’d be happy to…

  10. ...you…


While using these phrases it can help ease into topic discussions. Some of those conversations will be ones of the clients wrong doing, and some of yourself. Opening those conversations right can make sure the mood doesn't go south. That can be the determining factor of keeping clients in hard times.





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